VRBO Brand Motion/Animation

In June 2019, HomeAway rebranded to Vrbo. As part of this transition, our team needed a signature logo animation to introduce the new identity across videos, splash screens, end cards, and end tags. I designed and animated the logo entrance, emphasizing the brand’s signature stripes with elegant, fluid movement. In addition, I created a transitional animation within the HomeAway app to communicate the shift from HomeAway to Vrbo, ensuring users experienced the rebrand as a seamless evolution rather than an abrupt change.